NYT hints at payment for content

More hints from the New York Times that it is looking at making some of its content pay per view.

Paid content is an interesting idea on the web: part business model question, part theology. Will people pay now they have got used to free content? Should they? If they do, will they pay enough? The NYT’s experiment with Select is widely regarded as proof that paid content doesn’t work, but Chairman Arthur Sulzberger, Jr has indicated again that the paper is examining its options here. “Today, in the face of the economic downturn, we have renewed our analysis of how paid content can augment our core advertising business.”

Others, however see this “pay for news” argument as beyond the point. Paul Bradshaw compiles a series of articles arguing against it.


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